I know your company is important to you. I know how hard it is to get good quality traffic coming to your website too. Of course, you’ve been probably scouring the internet to increase your traffic for the past few hours and haven’t found anything, but those get quick rich schemes for $99, am I right? Well, luckily for you, you found Forever Writing. Forever Writing specializes in SEO, which can also bring traffic to your site, but if you are looking for more of a do-it-yourself, here are four tips you can implement within 5 minutes.
When you are going to create content, you need to know the keywords people are going to use to search for said content. Every page should be built around the keywords that are vital to your company. This will require a lot of research and homework to perfect it.
Google can help you with your keywords. You know when you start typing into the search bar on Google, how it gives you suggestions for popular phrases and words people us to search. If you want to take it a little bit deeper, you can use the Google Keyword Planner, which will tell you all popular keywords. This tool will tell you pretty accurate numbers on how many average searches are performed on those keywords.
Of course, the images are amazing, colorful, and add character to your website. However, in order for Google and other search engines to understand what the image are you need to tag your images. Basically, if there isn’t a tag or tags, Google will not know how to identify your image, and your image will be useless.
A meta description can be found right under your URL on the search page. Its sole purpose is to give the consumer what the page is about, what will they learn, why should they click on it. You want your meta description to be engaging, truthful, and prompt the consumer to click on your link to find out more. It is wise to use call-to-action words such as “visit” and “learn” to engage people to find out why the information on your site is vital to their needs.
I cannot stress this enough. If you want to keep the consumer on your site, you need to backlink, backlink, backlink. You can backlink to your site, other content on your blog, and so much more. However, your backlinks should give your readers more useful information that can help build their relationship with you and your company. The more great information you provide, the more likely chance they will recommend your site and services to their friends and family.
These are just a few tips that can help you gain more traffic to your site. Of course, you won’t see the results overnight, but you will certainly relish the rewards later down the line.